![]() Remove anything that isn't essential to that story. Then explain how to deal with it, again with supports. Start with the problem and support it with stats, examples, and quotes. Build a story Now, group the content together and start to build a story flow. Grab any facts or quotes that you feel are essential to support your points. ![]() The easiest way to do this is to build an outline of your post using the headlines, subheadings, and bullets. Focus on the key points With such a small number of scenes available, you need to pare your content down to the essentials. That also includes intro and outro scenes. For a one minute video that is 12 scenes, and just 18 scenes for 1.5-minute videos. So, if you break your video down into scenes, each one needs to be a minimum of 5 seconds. A note about timing Getting the video timing right can be hard - you want the total length to be somewhere between 1 and 1.5 minutes, but you need to also give the viewers time to read and digest each key point. This will be essential for the more manual tools and will help refine the content for the automatic ones. First Build a storyboard Regardless of which tool you end up using, the first thing to do is define the key points you want the video to cover. The first tool I will use is Lumen5, which uses AI and a simple interface to enable you to quickly build videos with minimal effort. For each tool, I will document the time, process, and cost associated with it, as well as showcase the videos themselves. But, how can you fit building these videos into your team's already busy schedule? In my next series of posts, I will use several different tools ( Lumen5, Content Samurai, Adobe Spark ) to create a video based on a blog post I published in the past. After putting all that effort into writing a great blog post, wouldn't it be nice if you could publish a video based on that same content? Video can dramatically increase reach and exposure, generating 1,200% more shares than text and images combined, so being able to quickly and easily create good quality videos is critical.
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